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showing posts tagged with: Indusblue
Lunch and Inter-action @FITC
April 21st, 2010
We're pretty excited about FITC in Toronto this weekend. Not only are we thrilled to be sponsoring a special Saturday night installment of Inter-action (For details go to Inter-Act.ca along with lunch family members,Fatbox, Pixelpusher and STEM - but we're thrilled to be a studio sponsor of FITC along with our partners atRelish
Lunch's founder Amy Miranda will be doing double duty as a panelist & moderator with North Kingdom's David Eriksson, Tool's Jason Zada, Birthplace's Adrian Gunadi and TBWA Vancouver's Jennifer Mete in her panel on Producing Creative in the Global Digital Playground
We also seem to be out in full force this year judging the FITC Awards show with: Andrew Harris, Pixelpusher, Nathan Jurevicius, Narwhal/Lunch, Amy Miranda, Lunch, Adrian Busschaert, SociMedia, and Dayton Pereira of Indusblue being included among the many judges.
We're excited that 95% of the lunch family will be in town for FITC this year!
Looking forward to seeing everyone in the next few days. It's been a big year for digital and we're all looking forward to celebrating it with you!
CTVOlympic App V 2.0 - By Indusblue
February 12th, 2010
# 1 in the app store in the Sports Category.
Download it.
The official CTVOlympics.ca iPhone app.
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TOP FREE APP IN THE SPORTS CATEGORY
FEATURED APP IN THE APP STORE
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In this 2.0 release we bring everything you've been waiting for.
PUSH NOTIFICATIONS - Breaking news and Medals straight from the Games.
MEDAL AND RESULTS - In-depth medals and results data on every event of the Games. Even follow event results while they are in progress.
We pay special attention to Hockey with the most in-depth results data available, including detailed box scores, player stats and play-by-play.
TV SCHEDULE - Never miss a moment of the Olympic Games, with the full TV Schedule. The schedule also allows you to set notifications to remind you to watch your favourite events.
PLAY-BY-PLAY - If you aren't in front of a TV, catch all the action of the Games with the live play-by-play feed.
LIVE BLOGGING - Get in the game with live blogging of the biggest events, such as Hockey, Curling and Figure Skating. Our panel of experts will join the interactive conversations throughout the Games.
Along with these new features we cover up-to-the-minute headlines and news on every sport at the Vancouver 2010 Olympic Winter Games. Stunning photo galleries with hundreds of spectacular photos, in-depth Canadian and International athlete profiles, venue information and the upcoming event schedule for the Games.
It's everything you will need on the Games from Canada’s official broadcasters: CTV, TSN, Rogers Sportsnet, RDS, V, RIS Info Sports, OLN, OMNI, APTN and ATN.
What to look for in the next planned releases? Below is a feature list of the Games-time application, which will launch in early February.
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Credits:
Uses the Three20 framework and Twitter+OAuth code by Ben Gottlieb
Includes “MGTwitterEngine” code by Matt Gemmell.
The CTVOlympics.ca iPhone App is designed and developed by Indusblue inc.
In this new version a TV viewers guide, detailed results, & a dedicated hockey section, push-notifications, live blogging and medal breakdowns.
Indusblue featured by Apple
February 4th, 2010
Congrats go out to Indusblue and Fatbox today for being featured by Apple!
CTVOlympics Official iPhone application is available on the app store.
Congrats guys!
Indusblue Featured in Marketing Magazine, Media News
January 6th, 2010
Indusblue featured on Marketing Magazine today. The app is now ranked 3rd in the Sports application section.
Excerpt:
"Since launching last month, the app, developed by Toronto-based interactive design and production company Indusblue, has maintained a number five position in the app store's free sports category, said Marcovici (as of Tuesday, it was the third most popular).
A second and enhanced version of the app will be available as a paid upgrade the first week of February. CTV has yet to set a price though Marcovici indicated it would be "super cheap."
Congrats guys!!
Cuddle the Winter Away
January 5th, 2010
If you haven't already seen it, it's kind of the right time to go have a look around. It's cold. It's winter. Cuddle Me Sutra.
This was a true collaboration and big Lunch production, Myself, Tool/Radke Director - The one and only Jason Zada, Bijou Editorial, Alchemy, and Indusblue were all engaged to help our fantastic friends at Saatchi & Saatchi Canada bring the world of the Cuddle Me Sutra to life.
We shot this back in snowless and relatively balmy October.
Now that Winter is completely here, it seemed fitting to finally Cuddle the Winter Away
Indusblue launches CTVOlympics the official application for the 2010 Olympic Games
December 27th, 2009
Well, in just under a week the app is already ranked an exciting #5 in the iTunes store in the Sports category.
The guys have been busy and diligently working on this application launch.
I, of course, downloaded the app within minutes of it becoming available on the store. Although my opinion is obviously biased - the app is awesome. If you're into the Olympics, you'll love it.
Everything from news, to athletes, to medal counts and when each event is being televised.
Head to the app store and search: CTVOlympics
Or download it here
Congrats guys!
Indusblue Launches MuchConcerts App.
December 14th, 2009
Indusblue's first *official* iPhone app was recently submitted to the app store and became available last week. A full featured companion application to the official concert listing site which Indusblue built for MuchMusic.
The application not only lists concerts, but provides users with information on social media, videos and other activity concert goers share online. Users can also set parameters for region, and look back at past events.
For example - download the app and look up Jay-Z in Toronto on Oct 31st.
Indusblue launches CTV Olympic quiz.
November 18th, 2009
After all the Olympic experience Indusblue has had building the official Olympics sites for both Torino 2006 and Beijing 2008, they said they couldn’t possibly pass up the opportunity to work with the Olympics again. This time on the experiential side.
The Hockey Twin microsite Indusblue designed and developed for CTV Olympics is a quiz that attempts to pair up Men’s, Women’s and Sledge Team Canada hockey players with the Canadian hockey fan.
The questions asked of Team Canada were the same ones asked in the quiz, consumers are matched with Olympians on team Canada based on results.
The results are always different based on how you answer each of the questions.
"We wanted to create something very visual and fun around the concept of narrowing down the players from the starting line up to that one final twin. Our train of thought went something like this:
CRAZY PAPERVISION SITE WITH FLYING 3D CARDS!!And it worked. CTV Olympics has been a fantastic and very accommodating client that gave us the creative freedom to do what we thought would work well. We didn’t go overboard with the PaperVision as is quite easy to do, we wanted to keep it simple but cool, and keep the usability up. We implemented cinematic effects with fast cuts in between transitions, some interesting 3D card flips and made almost 40 little icons for each of the questions." says Dayton Pereira Indusblue's co-founder and Creative Director.
Apparently the chances of two players answering all of the questions in the EXACT same way is: 1 in 40,000.
Wish we calculated that BEFORE we built an entire system to avoid the situation. Oh well, now we know.
Find your hockey twin
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contact: 416-823-1334 | lunch inc. 61 stafford street toronto, ontario m6j 2r7, canada
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